This white paper examines the current car utilisation landscape, its impacts, and strategies OEMs and fleet companies can employ to improve utilisation and foster both economic growth and environmental management.
The automotive industry stands at a juncture, driven by shifts in consumer behaviour, technological progress, and environmental priorities. A key challenge is the low utilisation rate of private vehicles, with most sitting idle for long stretches — especially in cities. Original Equipment Manufacturers (OEMs) now have a unique chance to tackle this inefficiency by promoting vehicle use through innovative business models, connected technologies, and alternative applications.
