- Main reasons to build a taxi booking app in 2024
- Challenges in the taxi application development process
- Taxi booking app for passengers: main features
- Taxi booking app for drivers: main features
- Taxi app features for administrators: main features
- How to build a taxi app in 10 steps?
- A note about regulatory compliance
- Additional security measures
- Conclusion
Main reasons to build a taxi booking app in 2024
Building a taxi app, as a branch of shared mobility software, can be a promising venture for taxi industry in 2024. Though, there are both potential benefits and challenges to consider. Here are some of the main reasons why you might choose to do so.
Market growth:
- The taxi app market is projected to reach a global value of $283 billion by 2028, with a steady growth rate of 4.2%. This indicates a thriving, stable market to enter.
- Rising smartphone usage, especially in developing economies, creates a larger potential user base for your app.
- Apps offer ease of booking, real-time tracking, and cashless payments, catering to users’ preferences for convenient and streamlined services.
Competitive landscape:
- The market is still evolving, leaving room for innovative features and niche services to address unmet needs and stand out from established players.
- You can cater to the specific needs of a local market, offering competitive prices, language support, or partnerships with local taxi companies.
- Integrating new technologies like AI, AR, and autonomous vehicles can create unique value propositions and future-proof your app.
Additional revenue streams:
- Implementation of food delivery, entertainment booking, or other on-demand services within the app can generate additional revenue.
- Premium memberships with perks like priority booking, discounted fares, or exclusive features can also give you additional revenue.
- Partnership with businesses opens an ability for corporate accounts, travel booking options, or employee shuttle services.
Challenges in the taxi application development process
No development process is without obstacles. If you want to tackle taxi app development, consider these major challenges.
Vehicle tracking
Effective fleet management is fundamental to the success of any taxi app, but it presents a unique and complex set of challenges during development.
Ensuring accurate and real-time vehicle location data is crucial for efficient dispatching and rider reassurance. The challenges here include GPS accuracy, data latency, and integration with diverse vehicle tracking systems.
Another issue is that optimising driver deployment to match demand across different areas and times requires advanced algorithms and factoring in dynamic variables like traffic congestion and driver breaks. Poor allocation can lead to higher wait times and dissatisfied customers.
Finally, keeping a fleet in top condition requires proactive maintenance scheduling and ensuring the availability of replacement vehicles during breakdowns. Neglecting this can lead to service disruptions and safety concerns.
Slowdowns
What should the driver do if a passenger wishes to stop, for example, to smoke? This option should preferably be automated.
However, there is the problem that GPS doesn’t stop working when a car stops; instead, it shows that the vehicle is continuously moving in place. This can rack up the cost of the trip despite the car being stationary.
Furthermore, you must address the traffic congestion issue so that sensors do not falsely charge passengers for a slowly moving automobile.
Mapping services integration
Integrating mapping services like Google Maps or Mapbox into a taxi service app is fundamental, but it comes with its own set of challenges.
Real-time traffic data and precise location tracking are crucial for a smooth user experience. The common issues here include outdated maps, signal disruptions, and limitations in mapping service APIs.
Integrating a generic map can usually feel impersonal. Developers need to find ways to customise the map user interface, incorporate brand elements, and ensure a seamless user experience.
Another thing is that not all areas have consistent internet access. Maps need to function offline or provide alternative navigation options to avoid frustrating users in low-connectivity zones.
Geolocation inaccuracy
Most generic maps are not sophisticated enough to be used in taxi applications. Instead, local apps are used by taxi drivers in different countries because they provide more exact coordinates, localities, and addresses.
Local geolocation systems should be examined and compared with the most widely used mapping services worldwide to determine which would be the most effective for any given region.
Dynamic pricing system development
Implementing a dynamic pricing system, often named “surge pricing”, can be a powerful tool for taxi apps, but its development presents a unique set of challenges.
Striking the balance between maximising revenue and maintaining user satisfaction requires a sophisticated algorithm that factors in demand, supply, distance, time of day, and other variables. A poorly designed algorithm can lead to unfair pricing or deter customers.
Users also need to understand the logic behind dynamic pricing and receive clear communication about fare changes before booking. Poor transparency can breed resentment and damage brand reputation.
Pricing strategies need to be competitive within the market, avoiding excessive price hikes that would drive users to competitors.
Navigating regulations and avoiding accusations of price gouging, especially during peak times, requires careful consideration and potential collaboration with local authorities.
Dynamic pricing can influence user booking patterns and potentially lead to longer wait times during peak hours. Developers need to anticipate these effects and mitigate potential negative impacts.
Peak loads
Peak loads in a taxi app context refer to periods of significantly increased demand for rides, often exceeding the normal capacity of available drivers. These periods can occur due to various factors, such as rush hour commutes, special events, bad weather, and holidays and weekends.
The challenges of peak loads are as follows:
- When demand outstrips supply, users may face longer wait times for available drivers, leading to frustration and negative reviews.
- During peak periods, drivers may feel pressure to accept more rides than usual, potentially leading to fatigue and compromising safety.
- High volumes of bookings and data processing can strain the app’s backend infrastructure, leading to crashes or slow performance.
- Dynamic pricing algorithms may lead to excessively high fares during peak hours, potentially deterring customers and damaging the app’s reputation.
All these factors can combine to create a negative user experience during peak periods, potentially driving customers away from the app.
Fraud prevention
Fraud prevention is a crucial aspect of taxi app development, as it protects both riders and drivers from financial losses and other harm. So, how can fraudsters exploit taxi apps?
- Scammers may create fake rider or driver accounts to manipulate fares, make unauthorised payments, or steal personal information.
- Fraudsters may request refunds for rides they never took or claim to have experienced damage to their vehicles, leading to losses for both riders and drivers.
- Sensitive rider and driver information, such as payment details and personal data, can be compromised, leading to identity theft and financial fraud.
- Scammers may manipulate ratings and reviews to artificially inflate their reputation or damage the reputation of others.
- Hackers may target taxi app infrastructure to steal data, disrupt services, or extort payments.
Taxi booking app for passengers: main features
It’s very important to identify sets of features for different user roles. Here are the main features passengers should have access to on your taxi service booking app.
Registration options
Registration options in a passenger-facing taxi booking app play a crucial role in providing a convenient and seamless user experience.
Among the different registration options, you can consider phone number and SMS verification, social media login, email, and password login.
Some other features you can implement into the registration process are full profile creation, loyalty programs, multilingual support, and two-factor authentication.
Customer profile
Customer profiles can be a powerful feature in a taxi booking app, offering several advantages for passengers and enhancing their overall experience.
Here are some of the benefits: saved locations, preferred vehicle types, saved routes, and tiered programs.
Payment options
Payment options are crucial for any taxi booking app, directly impacting user experience and convenience. Offering a variety of secure and easy-to-use methods can attract and retain passengers. The most common payment options to consider are credit and debit cards, cash, corporate accounts, Apple Pay, Google Pay, and other mobile wallets, and QR code payments.
Seamless payments are at the core of an excellent cab booking app experience for passengers. Try to go beyond simply offering various payment methods and aim to make the checkout process smooth, intuitive, and secure.
Among the things that make payments truly seamless are multiple payment options, one-click checkout, in-app security, transparent fares, detailed receipts, and offline functionality.
Here are the benefits for passengers:
- Reduced friction and stress. Eliminates the need to fumble with cash or enter card details repeatedly, minimising checkout time and frustration.
- Faster rides. Faster payment processing means quicker taxi arrivals and less waiting time at your destination.
- Improved convenience. Multiple payment options and one-click checkout cater to individual preferences and simplify the entire journey.
- Enhanced security. Trustworthy security measures and data protection provide peace of mind during transactions.
- Transparency and control. Clear fare communication and readily available receipts empower passengers to manage their expenses effectively.
Dynamic pricing
Dynamic pricing is a controversial yet impactful feature in many taxi booking apps. It adjusts ride fares based on real-time demand and supply, affecting the price you pay as a passenger.
How it works:
- Demand and supply. When demand for rides outweighs the available drivers, prices automatically increase. Think rush hour commutes, bad weather, or major events.
- Algorithms. Complex algorithms analyse various factors like time of day, location, traffic conditions, and historical data to determine dynamic fares.
- Transparency matters. You usually see the estimated fare before booking, showcasing the base price and any surge multiplier affecting the total cost.
This system comes with its own set of challenges. For instance, price shocks can occur, when unexpectedly high fares frustrate the user and strain their budget. Other possible issues include lack of control and transparency concerns.
GPS tracking
GPS tracking is a crucial feature in most taxi booking apps, offering peace of mind and convenience for passengers. The main characteristics of GPS tracking are driver location, route visualisation, estimated arrival time (ETA), and sharing one’s location with others.
Among the benefits for passengers are:
- Safety and security. Knowing exactly where your driver is and how close they are can provide a sense of security and reduce anxiety, especially at night or in unfamiliar areas.
- Planning and coordination. You can plan your next steps based on the ETA, like ordering food or informing someone you’re about to arrive.
- Dispute resolution. In case of discrepancies or concerns, GPS tracking provides accurate data to support your claims or resolve issues with the ride.
Ride calculator
A ride calculator is a vital feature in any taxi booking app, providing transparency and predictability around fare costs.
Let’s explore what it does:
- Inputting your details. Users can quickly enter their pickup and drop-off locations, select the preferred car type (e.g., economy, comfort), and specify any additional options (e.g., extra passengers, luggage).
- Algorithm magic. The standard taxi app algorithm combines various factors like estimated distance, travel time, traffic conditions, base fare, and potential surge pricing to calculate a fare estimate.
- Instant results. Users instantly receive an estimated fare before confirming their booking, giving them clear cost insight before committing.
This allows for informed decision-making, planning and budgeting, and reduced negotiation.
Real-time updates
Real-time updates are a holistic feature that provides ongoing information about your entire taxi journey in real time. Here’s a breakdown of real-time updates for passengers:
- Booking updates. As mentioned previously, this covers driver and car details, live tracking, estimated arrival time, route visualisation, and alerts about delays or changes.
- Ride progress updates. Once the ride starts, you can get continuous updates on your progress towards the destination, including estimated remaining time, distance covered, and any changes in the route due to traffic or other factors.
- Fare updates. If dynamic pricing is in effect, the app might update you in real time about any changes in the fare based on your current location and traffic conditions.
- Driver communication updates. You can receive notifications about anything the driver wants to inform you about, like unexpected delays, preferred pick-up point changes, or any other relevant information.
- Safety and security updates. Some apps might offer real-time safety features like emergency notification buttons, ride sharing with trusted contacts, or real-time tracking options for friends and family.
Passengers can benefit from real-time updates through increased peace of mind, improved time management, enhanced transparency and trust, a greater sense of control, and improved safety and security.
Messaging
Messaging adds a valuable layer of communication to taxi booking apps, fostering a more connected and convenient experience for both passengers and drivers.
Messaging can come in the form of an in-app chat, pre-defined phrases and templates, and voice messages.
Passengers will enjoy clear, discreet, and convenient communication, as well as improved efficiency, safety, and security.
Ride history & receipts
Ride history and receipts are essential features in a taxi booking app for passengers. They offer transparency, record-keeping convenience, and a sense of control over one’s travel expenses.
Ride history includes past ride logs, search and filters, ride details, and driver rating and feedback.
Receipts include downloadable PDFs, detailed breakdowns, payment method confirmation, share option, and more.
For passengers, this means simplified expense management, clear dispute resolution, personal insights, and improved service feedback.
Reviews & ratings
Reviews and ratings are powerful tools in taxi booking apps, shaping both the passenger experience and the quality of service offered by drivers. Here’s how this feature works for passengers:
- Allows users to read reviews and ratings of drivers before booking, making informed decisions based on other passengers’ experiences.
- Passengers can rate and review drivers after each ride, providing valuable feedback that can improve future journeys for everyone.
- Users can highlight exceptional drivers who go the extra mile with positive reviews and high ratings.
- It’s easy to avoid drivers with consistently negative reviews or low ratings, potentially saving users from unpleasant experiences.
- All passengers contribute to a community-driven platform where everyone’s input helps enhance the overall taxi booking experience.
Quick taxi booking
In today’s fast-paced world, every second counts. That’s why quick taxi booking features in passenger apps are becoming increasingly valuable. Among the things that can make the booking process faster are pre-fill information, shortcut buttons, voice commands, smart suggestions, and express payment.
Advanced features
Advanced features in taxi booking apps for passengers go beyond the basics and offer additional functionality, personalisation, and convenience.
Here are some examples:
- Pre-booking features: schedule rides, group bookings, meet & greet services, and ride sharing.
- Enhancing the journey: in-car entertainment, climate control, luggage assistance, multiple stops.
- Safety and security: live location sharing, SOS button, virtual trip assistant, women-only driver option.
- Personalisation and convenience: preferred vehicle profiles, loyalty programs and rewards, corporate accounts and expense management, and accessibility options.
- Technology advancements: route optimisation with AI, electric vehicle options, and self-driving taxi integrations.
Taxi booking app for drivers: main features
Now let’s move on to the driver’s role.
Login/sign-up
Login/Sign-up for drivers in a taxi booking app is a crucial first step that sets the stage for their interaction with the platform.
Key elements of login/sign-up for drivers are seamless registration, a verification process, profile completion, document management, and two-factor authentication.
The main benefits for drivers are faster onboarding, clear communication, targeted opportunities, a personalised experience, and secure access.
Driver profile & onboarding
Driver profile and onboarding in a taxi booking app are crucial for ensuring a smooth and successful partnership between the platform and its drivers.
The driver profile includes the information hub, preferences and settings, performance insights, and communication tools. These provide drivers with greater control and flexibility, as well as facilitate transparency and feedback, enhanced communication, and a professional image.
The onboarding process involves step-by-step guidance, training and resources, support and communication, incentives and rewards, and more. It results in reduced confusion and frustration, and ensures confidence, preparedness, motivation, and engagement.
Route optimisation
Route optimisation can be a game-changer for drivers in a taxi booking app. It helps them navigate the urban jungle efficiently, saving time, maximising earnings, and reducing stress.
It should provide real-time traffic updates, dynamic route adjustments, multiple route options, and points of interest integration.
With route optimisation drivers and app owners can save time and fuel, reduce stress and frustration, improve passenger satisfaction, comply with regulations, and have better planning and efficiency.
Messaging alerts
Messaging alerts play a crucial role in connecting drivers and passengers within a taxi booking app, ensuring smooth communication and a seamless ride experience.
The types of messaging alerts are passenger information, ride updates, safety and security alerts, system notifications, and customisable alerts.
They improve awareness and responsiveness, enhance safety and security, reduce confusion and frustration, boost efficiency and productivity, as well as create a more personalised experience.
Real-time requests
Real-time requests are a powerful feature in taxi booking apps, transforming the traditional ride-hailing process into a dynamic and responsive system for drivers.
How it works:
- Instant ride notifications. Drivers receive live updates about nearby ride requests popping up in their vicinity, displaying information like pick-up location, estimated distance, fare range, and passenger details.
- Decision-making power. Drivers can choose which requests to accept based on their preferences, location, current trip details, and other factors like passenger rating or estimated fare.
- Faster ride acquisition. The ability to see and accept real-time requests allows drivers to fill gaps between booked rides, maximising their earning potential and minimising downtime.
- Increased flexibility. Drivers can respond to fluctuating demand in real time, adjusting their work schedules and routes based on available ride opportunities.
Pros for drivers are higher income potential, greater control and choice, reduced idle time, improved efficiency and route optimisation, and staying in the flow of things.
Trip details
Trip details in a taxi booking app are the driver’s roadmap for each journey, providing essential information and tools to navigate the ride smoothly and efficiently.
Information that can be displayed in trip details includes the passenger profile, pick-up and drop-off locations, route suggestions, estimated time and fare, payment method, ride history, and feedback.
With trip details, drivers can enhance preparedness, be efficient in navigation, have more transparency, improve performance, and reduce friction and stress.
Track payments
Payment tracking in a taxi booking app is crucial for drivers, allowing them to monitor their earnings, understand fare breakdowns, and ensure financial transparency.
With its help drivers can see their real-time earnings summary, individual ride details, a breakdown of fees and deductions, and a payment method breakdown.
The benefits for drivers are financial clarity and control, identification of peak times and profitable areas, dispute resolution, tax preparation and record-keeping, as well as motivation and feedback.
Earning history
Earnings history in a taxi booking app transcends mere record-keeping. It’s a powerful tool that empowers drivers with insights, informs strategic decisions, and ultimately helps them maximise their earnings potential.
It offers a detailed log of past trips, searchable and filterable data, a visual breakdown of earnings, performance analysis, comparisons, goal setting, and downloadable reports.
These help with informed decision-making, motivation, and improved communication with your app’s support team.
Push notifications
Push notifications in a taxi booking app for drivers are like little digital nudges, keeping them informed and connected to the platform throughout their workday.
Types of push notifications:
- Ride requests;
- Ride updates;
- System updates;
- Incentives and promotions;
- Safety and security alerts.
With push notifications, drivers can stay informed and responsive, maximise their income potential, enhance efficiency and route optimisation, improve passenger satisfaction, and keep their data safe and secure.
Advanced features
Beyond the essential features like trip details and earnings tracking, advanced features in taxi booking apps for drivers elevate the experience and empower them to navigate their work with greater efficiency, control, and earning potential.
Here are some examples:
- AI-powered features: dynamic pricing suggestions, predictive ride recommendations, automated passenger matching, and route optimisation with real-time adjustments.
- Personalised experiences: customisable dashboard, performance insights and feedback, Gamification and incentive programs.
- Safety and security enhancements: emergency button and panic alerts, passenger verification and background checks, in-app safety tips and training, vehicle condition monitoring and maintenance reminders.
- Technological advancements: voice-activated controls, multimodal transportation integration, electric vehicle incentives and charging station integrations.
Taxi app features for administrators: main features
And finally, let’s look at the admin features.
Dashboard
The dashboard in a taxi booking app for administrators is a crucial command centre, offering a comprehensive overview of platform operations and allowing them to make informed decisions for optimising performance and growth.
The key elements of the dashboard are real-time data visualisation, performance analysis, financial management, user management, promotional tools and campaigns, operational controls, communication channels, and more.
These bring the following benefits: data-driven decision-making, optimised performance, financial transparency and control, user engagement and retention, proactive problem-solving, and improved platform reputation.
Reports & analytics
The reports and analytics feature acts as administrators’ eyes and ears, providing comprehensive insights into platform performance, user behaviour, and potential areas for improvement.
Reports & analytics features offer comprehensive data aggregation, customisable reports, visual data representation, drill-down capabilities, predictive analytics, comparative analysis, and actionable insights.
Administrators can benefit from this feature with better decision-making, improved user experience, enhanced operational efficiency, targeted marketing and promotions, financial control and forecasting, risk management, proactive problem-solving, and competitive advantage.
Real-time data: maps, GPS, and routing
Real-time data encompassing maps, GPS, and routing empowers administrators of taxi booking apps with a critical vantage point. It’s like a live cockpit display, providing vital information to monitor the platform’s operations, optimise driver allocation, and ensure a smooth experience for both drivers and passengers.
This set of features includes live maps with driver and passenger locations, traffic and weather updates, dynamic route optimisation, geofencing and heatmaps, alert and notification systems, and historical data analysis.
All of this functionality helps achieve enhanced operational efficiency, improved passenger experience, better driver support, informed decision-making, proactive problem-solving, as well as data-driven marketing and promotions.
Driver allocation
Driver allocation in a taxi booking app is like a meticulous secretary, ensuring the right driver finds the right passenger at the right time. It’s a crucial feature for administrators, optimising platform efficiency, driver earnings, and ultimately, passenger satisfaction.
The key functionalities of driver allocation are real-time matching algorithms, geofencing and zone management, skill and preference matching, fairness and transparency, dynamic adjustments and rerouting, performance monitoring and feedback.
Improved platform efficiency, increased driver earnings, enhanced passenger experience, reduced operational costs, better driver engagement and retention, and proactive problem-solving are just some of the system’s benefits.
Fleet management
Fleet management within a taxi booking app is the conductor controlling the orchestra of vehicles, ensuring a smooth and efficient operation for your platform. It’s a multifaceted feature empowering administrators to optimise vehicle performance, streamline maintenance, and ultimately, maximise the potential of their fleet.
The main functions that fleet management has are real-time vehicle tracking, vehicle condition monitoring and diagnostics, preventative maintenance scheduling, fuel efficiency analysis and optimisation, driver behaviour monitoring and coaching, compliance monitoring and reporting, communication and dispatch tools.
The benefits for administrators are reduced downtime and operational costs, improved driver safety and performance, enhanced platform reliability and efficiency, data-driven decision-making, improved communication and collaboration, and increased transparency and accountability.
How to build a taxi app in 10 steps?
You probably don’t have an in-house development team if you run a taxi company or a transportation business. If you decide to develop a taxi app solution, you will have two options: recruit an in-house team or outsource the development process to the app development company of external professionals.
The first option requires a lot of time, energy, and money. It is also linked to a slew of recruitment concerns. As a result, it makes more sense for you to collaborate with a trustworthy development partner.
So, here’s a step-by-step guide to creating a taxi app
Step 1. Analyse the market and competition
Before embarking on the thrilling journey of taxi app development, conducting a thorough market and competition analysis is crucial. It’s like having a trusty compass, guiding you through the existing landscape, revealing potential pitfalls, and illuminating profitable paths to success. Let’s delve deeper into the key aspects of this critical step.
Market research includes market size and growth, demographics, regulations, and the legal landscape. Competition analysis entails identifying key players, creating a unique selling proposition (USP), and figuring out pricing and market trends.
By conducting this step, businesses can reduce risks and make informed decisions, identify market opportunities, discover competitive advantages, ensure a data-driven development process, and enhance marketing and advertising strategies
By investing in a comprehensive market and competition analysis, you equip your taxi app development journey with a valuable roadmap. This data-driven approach strengthens your understanding of the landscape, empowers you to make informed decisions, and ultimately increases your chances of building a successful and sustainable taxi app that delights users and stands out in the market.
Step 2. Decide on the main platform: iOS, Android, HarmonyOS
Choosing the right main platform for your taxi booking app development is a crucial decision with significant implications for reach, development cost, and ultimately, your app’s success. Here’s a breakdown of key factors to consider when deciding between iOS, Android, and HarmonyOS.
Factor | iOS | Android | HarmonyOS |
Target audience | Popular with high-income demographics, professionals, and urban users. Strong brand loyalty and willingness to pay. | Larger market share globally, diverse user base across income levels and demographics. An open ecosystem allows for customisation. | Focuses on Huawei devices, gaining traction in China and emerging markets. Potential for integration with Huawei’s IoT ecosystem. |
Technical considerations | The development may be slightly easier due to a more controlled ecosystem and streamlined tools. Mature platforms with smooth performance and stability. The Apple App Store has stricter approval guidelines and higher commission fees compared to Google Play Store. | Requires more effort to adapt across diverse device configurations. Mature platforms with smooth performance and stability. Google Play Store has less strict approval guidelines and lower commission fees compared to the Apple App Store. | HarmonyOS is still evolving but offers native developer tools similar to Android. Early feedback suggests promising performance. Huawei AppGallery offers potentially lower fees and faster approval times. |
Market presence and competition | Established market with strong competition from existing taxi booking apps. Standing out might be challenging. | A larger user base offers a wider reach, but competition is also fierce. Differentiation is crucial. | Smaller user base presents an opportunity for early entry and potentially less competition. Integration with Huawei’s ecosystem can be a determining factor. |
Development costs and timelines | May require dedicated iOS developers, potentially increasing costs. Development may be faster due to streamlined tools. | May require additional testing and adaptation for various device configurations, potentially pushing up costs and timelines. | Smaller developer pool might increase costs. Huawei offers resources and tools to streamline development. |
Step 3. Decide on the features and app requirements
Before you begin designing your app, you must first identify your target market and make a list of the features you want to include. Begin by learning about your target audience’s wants and preferences. It will also allow you to design an app that meets their needs and provides a smooth user experience.
After determining your business’s target market, you must decide which features to include in your app.
Step 4. Define the monetisation strategy
Choosing the right monetisation strategy is critical for the success of your taxi booking app. It determines how you generate revenue to sustain your platform and keep both drivers and passengers happy.
Monetisation strategies:
- Commission fees. This is the most common model, where you charge a percentage of the fare as a commission from each completed ride. The advantage is that your revenue directly correlates with platform usage.
- Fixed booking fees. Charge a flat fee per booking, regardless of the ride distance or fare. This can be attractive for short trips or budget-conscious users.
- Surge pricing. Increase fares dynamically during peak demand periods or in specific high-demand areas. This can incentivise drivers to operate during busy times and generate additional revenue for your platform.
- In-app advertising. Display targeted ads within the app, generating revenue from clicks or impressions. This can be a good option if you have a large user base.
- Value-added services. Offer additional services like car rentals, airport transfers, or food delivery within your app and charge additional fees for them. This can expand your offerings and attract new user segments.
- Data monetisation. Analyse anonymised user data and travel patterns to provide insights to other businesses (e.g., local restaurants, retailers) in exchange for fees. This can be a discreet way to generate revenue without impacting the user experience.
There’s no one-size-fits-all approach. The ideal monetisation strategy will depend on your specific circumstances and target audience. Consider testing different models and analysing user feedback to find the most effective and sustainable approach for your platform.
Step 5. Hire a development team with backend and mobile app expertise
Finding the right development team with both backend and mobile app expertise for your taxi booking app is crucial for a successful and smooth development process.
Define your needs and budget
Clearly outline the features, functionalities, and technology stack you need for both the backend and the mobile app components. Identify specific roles needed, such as backend developers, mobile app developers, UI/UX designers, quality assurance testers, and project managers. Determine your budget for development, including salaries, software licences, and potential outsourcing costs.
Explore different options
Freelance developers. Consider hiring individual freelancers if you have a smaller project or specific skill gaps to fill. Platforms like Upwork, Toptal, and Fiverr can help connect you with talented app developers.
Development agencies. Look for agencies specialising in mobile app development, ideally with experience in building taxi booking apps or similar platforms.
In-house team. Building your own team offers more control but requires long-term commitment and significant upfront investment.
Evaluate potential teams
Review the team’s past projects, focusing on those similar to your taxi booking app. Ask for detailed case studies and client testimonials. Ensure the team has developers proficient in the specific technologies you need for your app, both backend and mobile. Assess their communication skills and ability to understand your vision and requirements clearly.
Regular communication and collaborative efforts are key to a successful project. Compare rates and pricing models offered by different teams. Consider project-based contracts, hourly rates, or retainer agreements based on your needs and budget.
Resources and tools
Online platforms like Clutch, GoodFirms, and Toptal can help you compare and contact development agencies. Freelancer platforms like Upwork and Fiverr offer access to a large pool of individual developers. Online communities and forums like Stack Overflow and GitHub can help you connect with developers and gain insights into the development process.
Step 6. Create UX/UI
Attracting and maintaining users requires a visually pleasing and user-friendly design. Invest in developing an easy-to-navigate user interface (UI) and a smooth user experience (UX). Colour schemes, font, and iconography should all be carefully considered to ensure that your app reflects your corporate identity and provides a pleasant user experience.
Step 7. Develop the taxi app
The development phase is the most difficult and time-consuming step of the project. At this point, your specialised development team will take your ideas and turn them into a high-quality and practical taxi app.
Develop server-side logic for handling requests and managing data
Developing the server-side logic for a taxi booking app requires implementing robust features to handle user requests, manage data efficiently, and maintain real-time connectivity with both drivers and passengers. During this step you will have to:
- Implement user authentication and authorisation;
- Develop ride management and matching algorithms;
- Implement secure payment processing;
- Manage data storage and retrieval;
- Implement continuous monitoring and maintenance.
Implement a robust database system
Implementing a robust database system is crucial for the success of your taxi booking app, ensuring seamless data storage, retrieval, and management.
At the time of performing this step, developers will:
- Choose between SQL and NoSQL databases;
- Implement data integrity constraints;
- Optimise performance for real-time data handling;
- Implement secure data storage and access;
- Monitor and maintain database performance.
Build the client side of the app for passengers and drivers
Building the client side of a taxi booking app involves creating separate applications for passengers and drivers, each with its unique features and functionalities.
Passenger apps usually feature payments, location tracking, ratings, and feedback systems.
Driver apps have the main dashboard overview, as well as tools for route optimisation and communication.
Integrate with external APIs for services like payment processing
Integrating external APIs into your taxi booking app is crucial for providing essential services like payment processing, location tracking, and route optimisation. Here is how to do it properly.
- Identify the required APIs, such as payment processing, location tracking, route optimisation, and driver verification.
- Choose secure APIs according to their reliability, security, and upgradability.
- Implement proper authentication, such as API keys, authorisation headers, and rate limiting.
- Ensure error handling and logging, like an error callback mechanism, detailed logging, and error recovery features.
- Implement proper data formatting and ensure compatibility.
Step 8. Test the taxi app for functionality, security, and usability
Testing a taxi app thoroughly is crucial to ensure a seamless user experience, secure data handling, and reliable functionality.
Functionality testing covers ride booking, location tracking, payment processing, push notifications, and error handling.
Security testing includes data encryption, access control, authentication, input validation, and vulnerability scanning.
Usability testing checks the User Interface (UI) and the User Experience (UX) and involves performance testing, device compatibility, and localisation testing.
Step 9. Release the app on stores and collect feedback
Releasing a taxi booking app on app stores and collecting feedback is crucial for ensuring a successful launch and continuous improvement.
Here you will have to go through app store submissions, develop a launch strategy, and gather feedback with the help of such tools as an in-app feedback mechanism, social media engagement, review requests, and user interviews.
Other important things to consider are data analysis and actionable insights.
Step 10. Promote the taxi app to get first clients
Now let’s look at some promotional tips to attract users to your taxi booking app.
First, take advantage of popular local social media. You must first decide which social media site to use. You have to be aware which platforms your target audience uses the most to reach out to them. Once you’ve determined where to promote, advertise your app boldly on all relevant platforms.
Also, do not forget such advertising channels as Google Adwords and advertising on such social media as Facebook and Instagram.
Another good move is getting local media coverage tol generate interest among potential users in your area. You can even advertise your app in newspapers, on the radio, and on television.
Highlight all of the unique features your app offers to set your product apart from the competition. You can also submit your app to various application review websites before releasing it.
There are many other strategies you can use to promote your taxi app: collaborations with local businesses, branding activities, promos and discounts, and more.
A note about regulatory compliance
Regulatory compliance is crucial for taxi booking apps to operate legally and ethically, ensuring passenger safety, fair competition, and adherence to local laws and regulations. Taxi apps need to comply with various regulations related to licensing, insurance, data privacy, pricing, consumer protection, accessibility, and more.
Licensing and permits:
- Acquire the necessary licences and permits from local authorities to operate as a taxi booking platform.
- Verify the validity and authenticity of driver licences to ensure they are authorised to operate in the relevant location.
- Require drivers to undergo regular vehicle inspections to ensure their vehicles meet safety standards.
Insurance requirements:
- Ensure the app and its drivers are properly insured against liability, property damage, and passenger injury.
- Maintain current and valid insurance documentation for both the app and its drivers.
- Disclose the app’s insurance coverage and policies to users.
Data privacy and security:
- Implement robust data privacy measures to protect passenger personal information.
- Obtain explicit consent from passengers for the collection, use, and disclosure of their personal data.
- Comply with local data protection regulations, such as the General Data Protection Regulation (GDPR) in Europe.
Pricing and fare transparency:
- Clearly display fare information, including base fares, additional charges, and estimated fares, to passengers upfront.
- Avoid introducing hidden charges or misleading pricing practices.
Consumer protection and dispute resolution:
- Establish a clear and accessible way of receiving and addressing passenger complaints.
- Address disputes promptly and fairly, adhering to local consumer protection laws.
- Maintain transparency in the resolution process and provide clear communication to all parties involved.
Additional security measures
As taxi booking app users, it is critical to prioritise the security of personal information. Consider using the following safeguards to protect data:
Secure connections
Ensure that the cab booking software you use utilises exceptionally secure connections protected by a password, such as Secure Sockets Layer (SSL) or Transport Layer Security (TLS). These advanced protocols reduce the risk of nefarious snoopers obtaining your information as it travels back and forth from your device to the app’s sophisticated servers.
Fortify with strong and distinctive passwords
Encourage users and admins to create strong and unique passwords for their taxi booking app accounts. Accounts should avoid using popular or repeated passwords from other platforms. As an admin, you can use a password manager to safely save and generate complex passwords.
Activate two-factor authentication (2FA)
Add 2FA to your taxi booking app accounts as soon as possible. This ingenious feature provides a simple but efficient extra layer of protection, which requires the user to go through more than one step to acquire access. The most common type of 2FA sends an individual code to the mobile device the profile owner is using.
Keep things relevant
To stay on top of your taxi booking app journey, take advantage of software updates. Those savvy software developers are continuously working on new patches to plug any security gaps and increase the bar for app performance. Install the updates as soon as possible to prevent being caught off guard and to keep your solution running well.
Employ biometrics
Use biometric authentication solutions, such as fingerprint scanning or facial recognition that are accessible on modern smartphones and gadgets. These features will give an extra layer of security to your taxi booking app, guaranteeing that only profile owners have access to their accounts even if their password is compromised.
Use encryption
In addition, you may also want to consider end-to-end encryption for sensitive information transmitted via the taxi booking app. Powerful encryption guarantees that only authorised persons may interpret the code and access important data.
Conclusion
Creating a taxi app requires meticulous planning, technological competence, and constant improvement. If you follow this comprehensive guide, you will be completely prepared to go through the challenging taxi app development process and lay a solid foundation for your product in the competitive transportation sector.If you are looking for a reliable taxi booking app development company, consider Bamboo Apps as your partner. Our team has years of expertise in building sophisticated fleet management and transportation apps, with professionals that know the industry like the back of their hand. Contact us for more information.